Preheat to English is a startup designed to teach the English language and literacy through hands-on cooking classes with other English and non-english speakers.
Kristen, the founder, wanted a natural design that appealed to young adult (and up) language learners and volunteers that could help with classes. The design needed to be welcoming and amiable, but without using childlike or primary colors.
Social media is an important fundraising and marketing tool for nonprofits, so it was important to format for Instagram and Facebook. Files were delivered in multicolor as well as single-colored versions for future printing projects.