Rardin & Carroll Architects celebrated its 40th anniversary with a logo update & creation of a new brand guide.
The owners of R&C didn’t want to stray far from their original identity, but modernize. One of the firm’s specialties is church design, so the cross hidden in their blueprint-style logo was an already relevant concept. Changes were made to spacing within the symbol and typography (not my design, but shown for comparison). An additional secondary logo was created to provide usage flexibility.
This project also included marketing postcards, banners & brochures, an architectural job site sign, formatting for social media, and editable InDesign Templates.